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Global marketing management / Warren J. Keegan, Professor Emeritus, Lubin School of Business, Pace University, New York City and Westchester, Fellow, Academy of International Business, with Elyse Arnow Brill.

By: Contributor(s): Material type: TextTextPublication details: Boston : Pearson, 2014Edition: Eighth EditionDescription: 479 pages ; 27 cmISBN:
  • 9780273768685(alk. paper)
  • 0273768689 (alk. paper)
Subject(s): LOC classification:
  • HF 1416 .K44 2014
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
 General books General books PAC UNIVERSITY General Stacks HF 1416 .K44 2014 (Browse shelf(Opens below)) Available 23240
Total holds: 0

Includes bibliographical references and indexes.


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