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1.
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Why We Buy : by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York :
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF 5415.2.U53 1999.

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2.
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Marketing Research : by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: South Africa :
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: OS HF 5415.2.M29 2007.

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3.
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Basic Marketing Research / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: OS HF 5415.2.C49 2010.

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4.
Marketing Research Methodological Foundations Gilbert A Churchill Jr., Dawn Iacobucci by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia Thomson c.2005
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF 5415.2 .C5 2005 C.1. VALLEY ROAD (1)Call number: VRC HF 5415.2 .C5 2005 C.2.

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5.
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Marketing research David A. Aaker.....[et al.]. by
Edition: 10th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Asia John Wiley and sons c.2011
Availability: Items available for loan: PAC UNIVERSITY (5)Call number: HF 5415.2 .M35548 2011 C.1, ... VALLEY ROAD (1)Call number: VRC HF 5415.2 .M35548 2011 C.6.

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6.
Marketing information and research / The Chartered Institute of Marketing by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP Learning Media Ltd, 2010
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415.16 .M37 2010, ...

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7.
Marketing research / David A. Aaker, V. Kumar, and George S. Day by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley India, 2007
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415.2 .A25 2007, ...

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8.
Marketing research : a practical approach / Bonita Kolb. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, 2008
Online resources:
Availability: Items available for loan: PAC UNIVERSITY (3)Call number: HF 5415.2 .K59 2008 C.6, ... VALLEY ROAD (1)Call number: VRC HF 5415.2 .K59 2008 C.5.

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9.
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Marketing research / A. Parasuraman, Dhruv Grewal, R. Kishnan. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin Co., c2007
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF5415.2 .P373 2007 c.2. VALLEY ROAD (1)Call number: VRC HF 5415.2 .P373 2007 C.1.

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10.
Marketing research : an integrated approach / Alan Wilson. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF5415.2 .W558 2006.

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