Principles of marketing David L. Kurtz and Louis E. Boone
Material type:
TextPublication details: Australia: Thomson, 2006Edition: Twelfth editionDescription: Lii, 656 p. ill. (chiefly col.)ISBN: - 0324323794
- HF 5415 .K87 2006
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
General books
|
PAC UNIVERSITY General Stacks | HF 5415 .K87 2006 (Browse shelf(Opens below)) | Available | 22620 |
Total holds: 0
Browsing PAC UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415 .K636 2019 Principles of marketing / | HF5415 .K636 2019b Principles of marketing / | HF5415 .K636 2019b Principles of marketing / | HF 5415 .K87 2006 Principles of marketing | HF 5415 .L3 1999 Essentials of marketing: text and cases | HF 5415.123 .F55 2005 Marketing communications : | HF 5415.123 .F55 2006 Simply marketing communications |
Includes chapter notes and index