Marketplace advocacy campaigns : (Record no. 30251)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01245cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17034670 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PACU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190827150200.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 111104s2012 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2011045923 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781604977899 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PACU |
| Transcribing agency | PACU |
| Modifying agency | PACU |
| Language of cataloging | Eng |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD59.3 |
| Item number | .M55 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Miller, Barbara Manning. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketplace advocacy campaigns : |
| Remainder of title | generating public support for business and industry / |
| Statement of responsibility, etc. | Barbara M. Miller. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Amherst, New York : |
| Name of publisher, distributor, etc. | Cambria Press, |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (pages 141-159) and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- Marketplace advocacy in action -- Issue and marketplace advocacy -- Model of marketplace advocacy influence -- Methods and procedures -- Results -- Discussion -- Conclusions. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advocacy advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business |
| General subdivision | Public opinion. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Industrial promotion. |
| 9 (RLIN) | 3861 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations. |
| 9 (RLIN) | 498 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | E-Book on Ebsco Host |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | Ebsco Database | 23/08/2019 | Purchase | E-book on Ebscohost | 23/08/2019 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=498431 | 23/08/2019 | E-Book on Ebsco Host |