Media and communication research methods : (Record no. 28136)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01538nam a22002417a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18807678 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PACU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211118153908.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160310b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PACU |
| Original cataloging agency | PACU |
| Language of cataloging | eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 91.3 |
| Item number | .B385 2016 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berger, Arthur Asa, |
| 245 10 - TITLE STATEMENT | |
| Title | Media and communication research methods : |
| Remainder of title | an introduction to qualitative and quantitative approaches / |
| Statement of responsibility, etc | Arthur Asa Berger, San Francisco State University. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Fourth Edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | SAGE Publications, |
| Date of publication, distribution, etc | 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 23cm |
| Extent | xvii, 415 p. |
| 500 ## - GENERAL NOTE | |
| General note | Revised edition of the author's Media and communication research methods, 2014. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Preface to the fourth edition -- Acknowledgments -- Introduction -- Getting started -- What is research? -- The research process -- Methods of textual analysis -- Semiotic analysis -- Rhetorical analysis -- Ideological criticism -- Psychoanalytic criticism -- Discourse analysis -- Qualitative research methods -- Interviews -- Historical analysis -- Ethnomethodological research -- Participant observation -- Quantitative research methods -- Content analysis -- Surveys -- Experiments -- A primer on descriptive statistics -- Putting it all together -- Common thinking errors -- Writing research reports -- References -- Glossary -- Index -- About the author. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass media |
| General subdivision | Research |
| -- | Methodology. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication |
| General subdivision | Research |
| -- | Methodology. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | General books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 10/03/2016 | Purchase | 6 | P91.3 .B385 2016 | 22244 | 06/08/2019 | 03/05/2019 | C.1 | 10/03/2016 | General books | |||||
| Library of Congress Classification | Non-fiction | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 10/03/2016 | Purchase | 3 | P91.3 .B385 2016 | 22246 | 31/01/2020 | 15/01/2020 | C.3 | 10/03/2016 | General books | 1 | ||||
| Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 12/01/2018 | Purchase | 3 | P 91.3 .B385 2016 C.4 | 24409 | 06/11/2023 | 31/10/2023 | C.4 | 12/01/2018 | General books | 1 | |||||
| Withdrawn | Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 12/01/2018 | Purchase | 3 | P 91.3 .B385 2016 C.5 | 24410 | 02/05/2025 | 18/10/2021 | C.5 | 12/01/2018 | General books | |||||
| Library of Congress Classification | Non-fiction | VALLEY ROAD | VALLEY ROAD | General Stacks | 10/03/2016 | Purchase | 3 | VRC P 91.3 .B385 2016 | 22245 | 28/07/2017 | 14/07/2017 | C.2 | 10/03/2016 | General books |