The book publishing industry / Albert N. Greco, Jim Milliot, and Robert M. Wharton.
Material type:
TextPublication details: New York: Routlege, 2014.Edition: Third editionDescription: 23 cm xiv, 485 pISBN: - 9780415887250 (hardback)
- 9780415887243 (pbk.)
- Z 471 .G74 2013
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
General books
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PAC UNIVERSITY General Stacks | Z 471 .G74 2013 C.2 (Browse shelf(Opens below)) | C.2 | Available | 24354 | ||||
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PAC UNIVERSITY General Stacks | Z 471 .G74 2013 C.3 (Browse shelf(Opens below)) | C.3 | Withdrawn | 24355 | ||||
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PAC UNIVERSITY General Stacks | Z 471 .G74 2013 C.4 (Browse shelf(Opens below)) | C.4 | Available | 24356 | ||||
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PAC UNIVERSITY General Stacks | Z 471 .G74 2013 C.5 (Browse shelf(Opens below)) | C.5 | Withdrawn | 24357 | ||||
General books
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PAC UNIVERSITY General Stacks | Non-fiction | Z471 .G74 2014 (Browse shelf(Opens below)) | Available | 22257 |
Includes bibliographical references.
Book publishing : an introduction -- New title output, book categories and prices, economic data, sales, returns, and the channels of distribution -- The development of modern book publishing companies : history and analysis -- Business operations -- The editorial process -- Editors, book acquisitions, production, operations, and costs -- Marketing and selling books -- The book publishing confronts the twenty-first century's challenges.