| 000 | 02713cam a22003974i 4500 | ||
|---|---|---|---|
| 999 |
_c29640 _d29640 |
||
| 001 | 17799555 | ||
| 003 | PACU | ||
| 005 | 20180112144319.0 | ||
| 008 | 130702s2014 caua b 001 0 eng | ||
| 020 | _a9781118122198 (pbk.) | ||
| 040 |
_aPACU _beng _cPACU |
||
| 050 | 0 | 0 |
_aR 118 _b.S33 2014 |
| 100 | 1 |
_aSchiavo, Renata, _eauthor. |
|
| 245 | 1 | 0 |
_aHealth communication : _bfrom theory to practice / _cRenata Schiavo. |
| 250 | _aSecond edition. | ||
| 260 |
_aSan Francisco : _bJossey-Bass, _c2014 |
||
| 300 |
_axxxii, 623 pages : _billustrations ; _c24 cm. |
||
| 490 | 0 |
_aJossey-bass public health ; _v217 |
|
| 504 | _aIncludes bibliographical references (p. 539-592) and index. | ||
| 520 |
_a"Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on health equity, urban health, new media, emergency and risk communication, strategic partnerships in health communication, policy communication and public advocacy, cultural competence, health literacy, and the evaluation of health communication interventions"-- _cProvided by publisher. |
||
| 650 | 0 |
_aCommunication in medicine _zUnited States. |
|
| 650 | 0 |
_aHealth promotion _zUnited States. |
|
| 650 | 0 |
_aHealth planning _zUnited States. |
|
| 650 | 7 |
_aMEDICAL / Public Health. _2bisacsh |
|
| 776 | 0 | 8 |
_iOnline version: _aSchiavo, Renata, author. _tHealth communication _bSecond edition. _dSan Francisco : Jossey-Bass, [2014] _z9781118419120 _w(DLC) 2013027614 |
| 856 | 4 | 2 |
_3Cover image _uhttp://catalogimages.wiley.com/images/db/jimages/9781118122198.jpg |
| 942 |
_2lcc _cBK _hR 118 _i.S33 _m2014 |
||