000 00877cam a22002654a 4500
001 14159335
003 PACU
005 20140619091508.0
008 051028s2007 maua b 001 0 eng
010 _a 2005936447
020 _a061866064X (instructor's exam copy)
020 _a0618660631 (main student text)
040 _aPACU
_cPACU
_dDLC
050 0 0 _aHF5415.2
_b.P373 2007
100 1 _aParasuraman, A.
_9923
245 1 0 _aMarketing research /
_cA. Parasuraman, Dhruv Grewal, R. Kishnan.
250 _a2nd ed.
260 _aBoston :
_bHoughton Mifflin Co.,
_cc2007.
300 _axxii, 638 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references (p. 581-611) and indexes.
650 0 _aMarketing research.
_9507
700 1 _aGrewal, Dhruv.
_9924
700 1 _aKrishnan, R.,
_d1952-
_9925
942 _2lcc
_c3DSL
_hHF 5415.2
_i.P373
_m2007
999 _c26265
_d26265