A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

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Material type: Text

TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 9th edDescription: xiv, 280 p. : ill. (some col.) ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
General books	PAC UNIVERSITY General Stacks	HF5415.13 .P388 2003 (Browse shelf(Opens below))	Available		21602

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Includes bibliographical references and indexes.

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