Transparency, public relations, and the mass media : combating the hidden influences in news coverage worldwide / Katerina Tsetsura and Dean Kruckeberg.
Material type:
TextSeries: Routledge focus on public relations ; 1Publication details: New York : Routledge, 2017.Description: 1 online resourceISBN: - 9780415884242 (alk. paper)
- PN 4756 .T75 2017
| Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds | |
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E-Book on Ebsco Host
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PAC UNIVERSITY Ebsco Database | E-book on Ebsco Host (Browse shelf(Opens below)) | more online | Available |
Includes bibliographical references and index.
An incomplete truth -- Multiple truths -- Media practice or media bribery? conceptual and theoretical considerations and implications -- Dispelling the myths of the ethical significance and validity of the concept of cultural relativism and the need for cultural tolerance in combatting media bribery worldwide -- The global study of media transparency -- Professional communities against media bribery -- A normative theory of media bribery.