Talking health : a new way to communicate about public health / edited by Mark R. Miller, Brian C. Castrucci, Rachel Locke, Julia Haskins, and Grace A. Castillo.

Contributor(s):

Material type: Text

TextPublisher: New York, NY : Oxford University Press ; [Bethesda, Maryland] : de Beaumont Foundation, [2022]Description: xvii, 140 pages : illustrations ; 21 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780197528464

Other title:

New way to communicate about public health

Uniform titles:

Talking health (Miller)

Subject(s):

Additional physical formats: Online version:: Talking healthDDC classification:

362.1 23/eng/20220404

LOC classification:

RA418 .T3542 2022

NLM classification:

WA 525

Contents:

Perceptions of public health : the gaps between insiders and other leaders / Moriah Gendelman -- Communicating for change : how we deliver our ideas matters / Nat Kendall-Taylor -- Winning words and strategic stories : building public support for public health / Doug Hattaway and Eric Zimmermann - Tools : effective messaging and storytelling for public health / Mark Miller and Rachel Locke -- How to tell impactful stories / Soledad O'Brien and Rose Arce -- Think like a marketer : find your hook, make it beautiful, and humanize the numbers / Sarah Martin, with contributions by Anna Duin.

Summary: "Public health policies and practices have an impact on most everyone's daily life. Practitioners monitor emerging infections and rates of chronic disease, conduct food safety and restaurant inspections, and work to reduce the likelihood of injuries, among dozens of other complex, science-based responsibilities designed to improve the public's health and well-being"-- Provided by publisher.

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Holdings ( 3 )
Title notes ( 3 )

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
General books	PAC UNIVERSITY General Stacks	Non-fiction	RA418 .T3542 2022 (Browse shelf(Opens below))	C.1	Available	27905
General books	PAC UNIVERSITY General Stacks	Non-fiction	RA418 .T3542 2022 (Browse shelf(Opens below))	C.2	Available	27906
General books	PAC UNIVERSITY General Stacks	Non-fiction	RA418 .T3542 2022 (Browse shelf(Opens below))	C.3	Available	27907

Total holds: 0

Includes bibliographical references and index.

"Public health policies and practices have an impact on most everyone's daily life. Practitioners monitor emerging infections and rates of chronic disease, conduct food safety and restaurant inspections, and work to reduce the likelihood of injuries, among dozens of other complex, science-based responsibilities designed to improve the public's health and well-being"-- Provided by publisher.