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1.
Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson Prentice Hall, 2012
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF 5415.K6314 2012.

2.
Principles of marketing / Philip Kotler, Gary Armstrong. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: PAC UNIVERSITY (9)Call number: OS HF 5415 .K6314 2008 C.1, ... VALLEY ROAD (3)Call number: VRC HF 5415 .K6314 2008 C.8, ... Not available: PAC UNIVERSITY: Checked out (1).

3.
Fundamentals of marketing: An African perspective / Francis N Kibera and B. Chege Waruingi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nairobi : Kenya Literature Bureau , 2007
Availability: Items available for loan: PAC UNIVERSITY (7)Call number: HF5415.K5 2007 C.6, ...

4.
Marketing in a nutshell : key concepts for non-specialists / Mike Meldrum and Malcolm McDonald by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2007
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5410 .M45 2007, ...

5.
Assessing the marketing environment / The Chartered Institute of Marketing by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP Learning Media Ltd, 2010
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5413 .A87 2010, ...

6.
Marketing essentials / The Chartered Institute of Marketing by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP Learning Media Ltd, 2010
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415 .M37 2010, ...

7.
Mastering marketing : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Viva Books, 2008
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415 .R863 2008, ...

8.
Marketing strategy : planning, implementation, and control / Subhash C. Jain by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Cengage Learning, 2004
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415.13 .J35 2004, ...

9.
Marketing information and research / The Chartered Institute of Marketing by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : BPP Learning Media Ltd, 2010
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415.16 .M37 2010, ...

10.
The marketing planning process / The Chartered Institute of Marketing by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Aldine : BPP Learning Media Ltd, 2010
Availability: Items available for loan: VALLEY ROAD (2)Call number: VRC HF 5415.13 .M37 2010, ...

11.
How to win and retain customers / Murori Kiunga by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nairobi : Queenex Publishers Limited, 2010
Availability: Items available for loan: VALLEY ROAD (1)Call number: VRC HF 5415.5 .K58 2010.

12.
Streetwise do it yourself advertising : create great ads, promotions, direct mail, and marketing strategies that will send your sales soaring / Sarah White & John Woods by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Avon, Massachusetts : Adams Media Corporation, 1997
Availability: Items available for loan: VALLEY ROAD (1)Call number: VRC HF 5823 .W45 1997.

13.
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi, India : Dorling Kindersley (India) Pvt. Ltd., 2011
Availability: Items available for loan: VALLEY ROAD (1)Call number: VRC HF 5415.135 .K47 2010.

14.
Principles of marketing David L. Kurtz and Louis E. Boone by
Edition: Twelfth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: Thomson, 2006
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF 5415 .K87 2006.

15.
Out of the box marketing how to build a super-profitable business / David Abingdon. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thorogood Publishing, c2005
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF5415.13 .A25 2005.

16.
Gurus on marketing [electronic resource] / Sultan Kermally. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thorogood, c2003
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HF5415 .K47 2003.

17.
Principles of marketing / Philip Kotler, Northwestern University : Gary Armstrong, University of North Carolina. by
Edition: Sixteenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: VALLEY ROAD (1)Call number: VRC HF 5415 .K636 2015.

18.
#AskGaryVee : one entrepreneur's take on leadership, social media, & self-awareness / Gary Vaynerchuk. by
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Copyright date: ©2016
Other title:
  • Askgaryvee
  • Ask Gary Vee
  • #AskGaryVee : one entrepreneur's take on leadership, social media, & self-awareness and winning, marketing, venture capital, arbitrage, digital media, influences, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling & the New York Jets
Availability: Items available for loan: PAC UNIVERSITY (25)Call number: HF5415 .V358 2016 C.1, ...

19.
Diversity : Most programs don't work. Here's what to do about it / Frank Dobbin, Alexandra Kalev Series: The Harvard business review series ; Vol. 94 No. 7/8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA. Harvard Business School Publishing c.2016
Availability: Items available for reference: PAC UNIVERSITY: Not for loan (1)Call number: PER HF 5549.5 .M5 H37 2016.

20.
Principles of marketing and human resource management Hitesh S. Viramgami [and] Dinesh N. Patel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi A. P. H.
Availability: Items available for loan: PAC UNIVERSITY (1)Call number: HD 59.5 .V5.

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