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	1.	No cover image available Principles of marketing / Philip Kotler, Northwestern University : Gary Armstrong, University of North Carolina. by Kotler, Philip Armstrong, Gary (Gary M.) Edition: Sixteenth edition. Material type: Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: VALLEY ROAD (1)Call number: VRC HF 5415 .K636 2015. Place hold Log in to add tags Add to cart (remove)
	2.	Strategic uses of social media for improved customer retention / Wafaa Al-Rabayah, Independent Researcher, Jordan, Rawan Khasawneh, Jordan University of Science and Technology, Jordan, Rasha Abu-Shamaa, Yarmouk University, Jordan, Izzat Alsmadi, Boise State University, USA [editors]. by Al-Rabayah, Wafaa, 1985- [editor.] Khasawneh, Rawan, 1989- [editor.] Abu-Shamaa, Rasha, 1982- [editor.] Series: Advances in marketing, customer relationship management, and e-services Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hershey : Business Science Reference, 2017 Availability: Items available for loan: PAC UNIVERSITY (1)Call number: E-book on Ebsco Host. Place hold Log in to add tags Add to cart (remove)
	3.	Managing public relations and brand image through social media / Anurag Singh, Banaras Hindu University, India, Punita Duhan, Meera Bai Institute of Technology, India. by Singh, Anurag, 1974- [editor.] Duhan, Punita, 1973- [editor.] Series: A volume in the Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hershey : Business Science Reference, An Imprint of IGI Global, 2016 Availability: Items available for loan: PAC UNIVERSITY (1)Call number: Ebook on Ebscohost. Place hold Log in to add tags Add to cart (remove)

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