TY  - BOOK
AU  - Wright, Claire
AU  - Atkinson, Mandy
ED  - The Chartered Institute of Marketing
TI  - Managing corporate reputation
SN  - 9780-7517-8946-1
AV  - HD 59.2 .M36 2010
PY  - 2010///
CY  - London
PB  - BPP Learning Media Ltd
KW  - Corporations
KW  - Management
KW  - Reputation
KW  - Public Relations
N1  - Includes bibliographical references and index
ER  -