TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing management
SN  - 0131982321
AV  - HF 5415.13 K64 2006
PY  - 2006///
CY  - Singapore, New York
PB  - Prentice Hall
KW  - marketing management
N1  - Includes biblioraphical references and indexes
ER  -