Essentials of marketing: text and cases Geoff Lancaster [and] Lester Massingham
Material type:
TextPublication details: London McGraw-Hill 1999Edition: 3rd edDescription: 539 p. : illISBN: - 9780077094379
- HF 5415 .L3 1999
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
General books
|
PAC UNIVERSITY General Stacks | HF 5415 .L3 1999 (Browse shelf(Opens below)) | Available | 27107 |
Total holds: 0
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| HF5415 .K636 2019b Principles of marketing / | HF5415 .K636 2019b Principles of marketing / | HF 5415 .K87 2006 Principles of marketing | HF 5415 .L3 1999 Essentials of marketing: text and cases | HF 5415.123 .F55 2005 Marketing communications : | HF 5415.123 .F55 2006 Simply marketing communications | HF 5415.123 .F55 2016 Marketing communications |