A new brand world : 8 principles for achieving brand leadership in the 21st century / Scott Bedbury with Stephen Fenichell.
Material type:
TextPublication details: New York : Viking, 2002.Description: xix, 220 p. ; 25 cmISBN: - 0670030767
- 658.8/27 21
- HD 69.B7 B36 2002
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
General books
|
PAC UNIVERSITY General Stacks | Non-fiction | HD 69.B7 B36 2002 (Browse shelf(Opens below)) | Available | 19782 |
Total holds: 0
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| HD 66 .T7 P3 2008 C.4 Effective Team Leadership | HD 66 .T7 P3 2008 C.5 Effective Team Leadership | HD 66 .T7 P3 2008 C.6 Effective Team Leadership | HD 69.B7 B36 2002 A new brand world : | HD 69 .C6B5 2010 C.2 Management Consulting | HD 69 .C6B5 2010 C.3 Management Consulting | HD 69.C6W5 2008 Management consulting |
Includes index.