Inside spin : (Record no. 30229)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01519cam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 14981333 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PACU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190823165050.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070827s2007 at b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781741752175 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PACU |
| Language of cataloging | eng |
| Transcribing agency | PACU |
| Modifying agency | PACU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HM263 |
| Item number | .B82 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Burton, Bob, |
| Dates associated with a name | 1959- |
| 245 10 - TITLE STATEMENT | |
| Title | Inside spin : |
| Remainder of title | the dark underbelly of the PR industry / |
| Statement of responsibility, etc. | Bob Burton. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Crows Nest, N.S.W. : |
| Name of publisher, distributor, etc. | Allen & Unwin, |
| Date of publication, distribution, etc. | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 267-299) and index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Corporate and government spin doctors invisibly influence just about every news story we read, see and hear. Perhaps even more significant is what they manage to keep out of the news altogether. Bob Burton peers inside the hidden world of corporate and government spin to reveal the extraordinary impact of the PR industry. He illuminates the hardball and soft tactics used by PR companies to smother dissenting viewpoints, mask sponsors, attack corporate competitors and influence politicians. Through a series of detailed case studies from both private and public sectors, he shows just how much PR controls what we see, hear and think about the organisations that manage our society. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations. |
| 9 (RLIN) | 498 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations |
| Geographic subdivision | Australia. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass media |
| General subdivision | Influence. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/fy0801/2007408461.html">http://www.loc.gov/catdir/toc/fy0801/2007408461.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | E-Book on Ebsco Host |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | Ebsco Database | 23/08/2019 | Purchase | Ebook on Ebscohost | 23/08/2019 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=199437 | 23/08/2019 | E-Book on Ebsco Host |