Media management : (Record no. 28139)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01340nam a22002897a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18400858 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PACU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211118154355.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160310b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138901025 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9781315700335 (ebk) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PACU |
| Original cataloging agency | PACU |
| Language of cataloging | eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 96.M34 |
| Item number | H65 2016 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hollifield, C. Ann, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Media management : |
| Remainder of title | a casebook approach / |
| Statement of responsibility, etc | C. Ann Hollifield... [et al.]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Fifth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Routledge, |
| Date of publication, distribution, etc | 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 416 pages ; |
| Dimensions | 24 cm. |
| 490 0# - SERIES STATEMENT | |
| Series statement | Routledge communication series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (pages 377-397) and indexes. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction: Preparing for and using the case method -- Leadership -- Motivation -- Workforce -- Entrepreneurship -- Planning and project management -- Innovation -- Market analysis -- Marketing and research -- Law, regulations, and ethics -- Extended case study 1: Changing leaders and directions in Dallas/Fort Worth -- Extended case study 2: Solving crises at South Asian Entertainment. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass media |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wicks, Jan LeBlanc, |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sylvie, George, |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lowrey, Wilson, |
| Relator term | author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | General books |
| Classification part | P 96 .M34 |
| Call number suffix | 2016 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 10/03/2016 | purchase | 4 | P 96.M34 H65 2016 C.1 | 22238 | 19/02/2021 | 10/02/2021 | C.1 | 10/03/2016 | General books | |||||
| Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | General Stacks | 11/01/2018 | Purchase | 3 | P 96.M34 H65 2016 C.3 | 24276 | 17/03/2021 | 10/02/2021 | C.3 | 11/01/2018 | General books | 2 | |||||
| Library of Congress Classification | Non-fiction | VALLEY ROAD | VALLEY ROAD | General Stacks | 10/03/2016 | purchase | VRC P 96.M34 H65 2016 | 22239 | 10/03/2016 | C.2 | 10/03/2016 | General books |