Marketing Management / (Record no. 14965)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00311nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130521s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 131457578 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | "Kotler, Philip" |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Jersey : |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING - MANAGEMENT |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | "Keller, Kevin Lane" |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | PAC UNIVERSITY | PAC UNIVERSITY | 13/03/2014 | 2 | OS HF 5415.13.K64 2006 | 16715 | 28/02/2023 | 16/02/2023 | 13/03/2014 | General books |