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The manager's guide to competitive marketing strategies, third edition

Paley, Norton.

The manager's guide to competitive marketing strategies, third edition [electronic resource] / Competitive marketing strategies Norton Paley. - 3rd ed. , Computer document. - London : Thorogood, c2006 - x,412p 23cm

Title from title screen.

Includes bibliographical references.

Text.

Mode of access: Internet via World Wide Web.

Digitized and made available by: Books24x7.com.

ISBN:

Subjects--Topical Terms:
Marketing--Management.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415.13 / .P32 2006

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