Analysis and decision /
Analysis and decision /
The Chartered Institute of Marketing
- 2nd ed.
- London : BPP Learning Media Ltd, 2010
- xviii , 240 p. : ill. ; 28 cm.
Includes bibliographical references and index.
9780-7517-8944-7
Marketing environment
Marketing environment--Analysis
Marketing environment--Decision making
HF 5415.135 / .A53 2010
Includes bibliographical references and index.
9780-7517-8944-7
Marketing environment
Marketing environment--Analysis
Marketing environment--Decision making
HF 5415.135 / .A53 2010