Advertising / Jen Green.
Material type:
TextSeries: Ethical debatesPublication details: London : Wayland, 2016.Description: 48 p. : ill. (chiefly col.) ; 25 cmISBN: - 9780750297455
- HF 5829 .G74 2016
Contents:
What is advertising? -- Why advertise? -- The business of advertising -- How do ads work? -- Advertising and society -- Checks and controls -- The future of advertising: the ongoing debates.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
General books
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PAC UNIVERSITY General Stacks | HF 5829 .G74 2016 C.1 (Browse shelf(Opens below)) | C.1 | Available | 24369 | |||
|
General books
|
PAC UNIVERSITY General Stacks | HF 5829 .G74 2016 C.2 (Browse shelf(Opens below)) | C.2 | Available | 24370 |
Total holds: 0
Includes bibliographical references (p. 48) and index.
What is advertising? -- Why advertise? -- The business of advertising -- How do ads work? -- Advertising and society -- Checks and controls -- The future of advertising: the ongoing debates.