Marketing research : an integrated approach / Alan Wilson.

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Material type: Text

TextPublication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006.Edition: 2nd edDescription: xviii, 432 p. : ill. ; 25 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
General books	PAC UNIVERSITY General Stacks	HF5415.2 .W558 2006 (Browse shelf(Opens below))	Available		24156

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Includes bibliographical references and index.