Marketing management / Philip Kotler.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 26 cmISBN: - 8120320832
- HF 5415.13 .K64 2003
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
General books
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PAC UNIVERSITY General Stacks | HF 5415.13 .K64 2003 (Browse shelf(Opens below)) | Available | 22143 |
Various multi-media instructional aids, including a web site, are available to supplement the text.
Includes bibliographical references and indexes.